Beautechful

Personalized Beauty Technologies

What is Beautechful?

Beautechful is a beauty tech company that disrupts the cosmetic industry through AI-driven personalization solutions. Our flagship products Makeup Match & Foundation Station enhance the retail experience by providing personalized beauty products tailored to each individual’s skin tone & type.

What Problem does Beautechful solve?

The standardized color production in the make-up industry leads to customer dissatisfaction, as 71% of consumers struggle to find products that truly fit their unique skin tones.This causes lack of inclusivity, unnecessary product returns, and waste of materials.

How does Beautechful solve this Problem?

Makeup Match

Makeup Match is an AI-powered self-service terminal for cosmetic stores, designed to help customers find the perfect makeup products for their skin tone, type, and preferences. Makeup Match creates personalized product bundles that create a total look and highlight the beauty and uniqueness of every customer.

Foundation Station

Foundation Station is an AI-powered in-store device that creates personalized foundation on demand, ensuring a perfect match for every customer’s unique skin tone. Using an advanced color sensor, it scans the skin and precisely mixes the ideal shade from base pigments, delivering a custom formula within one minute.

Because every skin color is beautiful and unique

Our partners

Feedback from Pilot Users

  • “This is the best color match that I've ever had."

  • “I always struggle to find the matching color and finally somebody created the solution."

  • "Finally I can have a foundation in Germany that matches my skintone."

Join the future of beauty

For Retailers: Bring Makeup Match to your stores and enhance customer experience with AI-powered beauty recommendations

For Beauty Brands & Industry Innovators: Offer Foundation Station, a cutting-edge device that creates personalized foundation on demand, reducing waste and increasing sales

For Makeup Artists: Create custom foundation shades for your clients and say goodbye to mass-produced products and excess waste for good!

We tailor our solutions to your business needs, delivering seamless beauty tech integration

Let’s find the right solution for you—get in touch today!